I’m Simon, a senior creative designer focused on crafting clear, intuitive digital experiences. With over a decade of experience across advertising agencies and in-house design teams, I specialize in transforming complex challenges into visually compelling, user-first experiences that drive engagement and conversion. I believe exceptional design emerges where empathy meets function, elevated through clarity, beauty, and simplicity that inspire action.

My approach is rooted in collaboration. I work closely with cross-functional teams to align vision, shape creative direction, and bring designs to life. Whether crafting cohesive visual systems, exploring bold concepts, or perfecting the smallest details, I strive to make every visual moment feel deliberate, seamless, and unforgettable.

I’ve designed across print, web, mobile, and digital platforms, helping launch brands and products seen by millions. From the digital space to real-world media, I enjoy crafting creative designs that solve real problems and scale with clarity. I care deeply about clarity, conversion, accessibility, usability, and maintaining design integrity from concept to execution.

When I’m not designing, you’ll find me spending time with my family, exploring the best national parks in the US, and learning about the latest tech and cars. I’m always curious, always learning—and always up for a good conversation about design, tech or cars.